ProRie Advisory aligns strategies and techniques with their clients’ strategic goals to deliver sustainable models for continuous growth and improvement. pley.ground was approached to create a logo, brand identity and web presence.brand brand brand
\r\npley.ground is a graphic design, typographic design and illustration studio that works in close collaboration with clients to develop customized, individualized and unexpected solutions. This is achieved by creating printed products, such as books, posters, visual identities, as well as digital platforms. Our work has been featured in national publications and blogs such as the Spanish based hipertextual. We also focus on typographic design by creating custom typefaces for clients and for sale. Along with basic graphic design needs, we also illustrate and design innovative and thought provoking websites. pley.ground is a graphic design, typographic design and illustration studio that works in close collaboration with clients to develop customized, individualized and unexpected solutions. This is achieved by creating printed products, such as books, posters, visual identities, as well as digital platforms. Our work has been featured in national publications and blogs such as the Spanish based hipertextual. We also focus on typographic design by creating custom typefaces for clients and for sale. Along with basic graphic design needs, we also illustrate and design innovative and thought provoking websites. pley.ground is a graphic design, typographic design and illustration studio that works in close collaboration with clients to develop customized, individualized and unexpected solutions. This is achieved by creating printed products, such as books, posters, visual identities, as well as digital platforms. Our work has been featured in national publications and blogs such as the Spanish based hipertextual. We also focus on typographic design by creating custom typefaces for clients and for sale. Along with basic graphic design needs, we also illustrate and design innovative and thought provoking websites. Along with basic graphic design needs, we also illustrate and design innovative and thought provoking websites.Along with basic graphic design needs, we also illustrate and design innovative and thought provoking websites.Along with basic graphic design needs, we also illustrate and design innovative and thought provoking websites. branding branding branding brand brand brand.\r\n\r\nHOLA\r\n\r\npley.ground\r\n<a href=”pleyground.design”></a>‘, ‘Application Application Application Application Application Application Application Application Application
User Interface
Digital
Peewee App is a way in which parents, grandparents, relatives, and friends can now come together for story time and read to their children, grandchildren, or loved ones at any time from anywhere. Today, more families live further apart from each other and it can be hard to find the time to see loved ones who live far away.
We were honored to design the UI/UX for Peewee App. We wanted to keep the interactions and overall user interface relatively simple.
App Store Icon
Originally when we designed the logo for Peewee App, our minds were also envisioning the app icon. This planning made it easier to creating the app icon.
App Interface
We designed the digital app experience with the intention that the focus be on the words and body copy, thus the typography set is large and bold. There is no to little graphic obstruction around any of the copy. The Peewee Orange is used only to draw attention to actionable items.
App Components
To ensure UI consistency through out the Peewee App, a UI kit was completed along the overall brand.
App Store Preview
Elements of the UI and the brand was implemented into the Apple app store preview.
