ProRie Advisory,


Visual Identity

ProRie Advisory aligns strategies and techniques with their clients’ strategic goals to deliver sustainable models for continuous growth and improvement. pley.ground was approached to create a brand identity and web presence.

The 3 stripes within the ProRie mark is symbolic of the three steps in the company\’s strategy to help others achieve their goals. The stripes come together at the end as a representation of this.

Logo Breakdown

The logomark and logotype can be used independently.

Marketing Material

A singular business card was designed as part of the identity package.

Digital Presence

The web presence presented was kept devoid of clutter to better communicate ProRie’s ideas and philosophies.