Min Moon (2019)

Min Moon Presents is a Seattle arts activist that possesses the creative capability to identify and present art that furthers cultural diversity and creative expression in the Pacific Northwest. pley.ground was hired to design and develop a web presence that insinuated movement, warmth and able to spark curiosity.

digital — art direction

min-moon.com——

We wanted the Min Moon website to be a place of discovery. As one digs deeper into the site, the colors become warmer and the type grows larger. The intention behind this was to make feel users as if they discovering something they were not expecting

The website also features photos that appear on hovers and a typeface that dances when hovered over. This is a nod to the concept of discover, in which the site was derived from.

Min Moon Brand Identity
PG-Moon Light / Dance Typeface Project

web design pley.ground is a graphic design, typographic design and illustration firm that works in close collaboration with clients to develop customized, individualized and unexpected solutions. We acheive this by creating printed products, such as books, posters, visual identities, as well as digital platforms. Our work has been featured in national publications and blogs.brand pley.ground is a graphic design, typographic design and illustration firm that works in close collaboration with clients to develop customized, individualized and unexpected solutions. We acheive this by creating printed products, such as books, posters, visual identities, as well as digital platforms. Our work has been featured in national publications and blogs.brand pley.ground is a graphic design, typographic design and illustration firm that works in close collaboration with clients to develop customized, individualized and unexpected solutions. We acheive this by creating printed products, such as books, posters, visual identities, as well as digital platforms. Our work has been featured in national publications and blogs.brand pley.ground is a graphic design, typographic design and illustration firm that works in close collaboration with clients to develop customized, individualized and unexpected solutions. We acheive this by creating printed products, such as books, posters, visual identities, as well as digital platforms. Our work has been featured in national publications and blogs. web design web design web design web design web design