Metta Means Love (2017) —branding — packaging            - pley.ground — A Graphic Design Firm

Metta Means Love (2017)

Metta Means Love is a Seattle based skincare company that captures the essence of the yogi spirit.  pley.ground was  approached to create a brand identity and subsequent packaging for the company that would help them organize their numerous line of products as well as aid in sales.

brand — packaging — art direction

——

Taking into consideration the three ideas of self love, protection and continual self improvement, the brand concept of growth uses these elements to create a logo that is composed of three distinct parts, yet, still unified together. Metta Means Love is a mixture of different elements.

The three distinctive elements used to create the brand is put to further use as guides to differentiate product capabilities.

Metta Means Love is a Seattle based skincare company that captures the essence of the yogi spirit.  pley.ground was  approached to create a brand identity and subsequent packaging for the company that would help them organize their numerous line of products as well as aid in sales.

pley.ground is a graphic design, typographic design and illustration studio that works in close collaboration with clients to develop customized, individualized and unexpected solutions. This is achieved by creating printed products, such as books, posters, visual identities, as well as digital platforms. Our work has been featured in national publications and blogs such as the Spanish based hipertextual. We also focus on typographic design by creating custom typefaces for clients and for sale. Along with basic graphic design needs, we also illustrate and design innovative and thought provoking websites. pley.ground is a graphic design, typographic design and illustration studio that works in close collaboration with clients to develop customized, individualized and unexpected solutions. This is achieved by creating printed products, such as books, posters, visual identities, as well as digital platforms. Our work has been featured in national publications and blogs such as the Spanish based hipertextual. We also focus on typographic design by creating custom typefaces for clients and for sale. Along with basic graphic design needs, we also illustrate and design innovative and thought provoking websites. pley.ground is a graphic design, typographic design and illustration studio that works in close collaboration with clients to develop customized, individualized and unexpected solutions. This is achieved by creating printed products, such as books, posters, visual identities, as well as digital platforms. Our work has been featured in national publications and blogs such as the Spanish based hipertextual. We also focus on typographic design by creating custom typefaces for clients and for sale. Along with basic graphic design needs, we also illustrate and design innovative and thought provoking websites. Along with basic graphic design needs, we also illustrate and design innovative and thought provoking websites.Along with basic graphic design needs, we also illustrate and design innovative and thought provoking websites.Along with basic graphic design needs, we also illustrate and design innovative and thought provoking websites. branding branding branding brand brand brand. pley.ground